Home - Guowu Media - Development Strategie
  • Internationalization

  • Marketization

  • Creativity · Originality · Innovation

  • Original Brand

Building on the preservation and innovative development of Chinese Wushu culture, with SANDAWANG at the core of its brand portfolio, Guowu Media will continue to strengthen its business presence across SANDAWANG events, SANDAWANG clubs, Wubo Kongfu, brand management, animation and games, and IP development.

Looking ahead, the company will further enhance the branding, professionalism, and international reach of SANDAWANG events, while expanding event content development, media rights and licensing, and commercial partnerships. It will also promote greater integration of Wushu culture with digital content, animation and games, cultural and creative products, and other forms of creative business. Through an integrated business ecosystem led by events, rooted in culture, and connected through IP, Guowu Media aims to broaden the reach of Chinese Wushu culture and unlock greater market value.